Historical Events  Brands
Historical Events  Brands

Kellogg's cheesy snack

MMDE: Cheeze-Itz

Current: Cheeze-It

Here's another branding curiosity.

Since 1921, many people have enjoyed the famous Kelloggs snack crackers thinking they were called "Cheeze-Itz", and are surprised to find today they've been using the wrong name all along. Despite it having the "Cheeze-It" name for close on 100 years, it still comes as a shock when they see the big lettering on the pack which plainly says "Cheeze-It".

There is a class of spelling Mandela Effects where the pronunciation is the same for all variants, and an even subtler class where the plural is assumed to be the real name because it is naturally spoken out loud more often. Examples are Depends underwear and Braggs. With this one, the "z" always appears in the first word, so appending it to make the plural seems a good fit for stylish reasons.

Historical Events  Brands

Dropped e

MMDE: LinkdIn

Current: LinkedIn

Whilst there are many Mandela Effects which relate to branding, most tend to be associated with long-established companies and not modern internet-based ones. The famous missing cornucopia in the Fruit of the Loom logo goes back to 1851, for example.

So when many people started reporting they distinctly remembered the famous business networking site as "LinkdIn" rather than the "LinkedIn" they see today, they say this might be the cause. These people are certain they remember the old spelling, and are sure it must have been changed at some point in the past even though there is no evidence of this to be found.

Ironically, LinkedIn itself is aware of the ME - there are numerous posts on the subject on the site itself, but none concern a change in the name.

Historical Events  Brands

What does MGM stand for?

MMDE: Metro-Goldwyn-Meyer

Current: Metro-Goldwn-Mayer

MGM is one of the world's oldest film studios and its origins can be traced to the dawn of the movie business in Hollywood.

It's roaring lion brand is instantly recognisable as the first thing you see in literally hundreds of classic movies, so it's surprising that a key feature of this is causing some confusion. In that logo, and the short video which accompanies it, the full wording for "MGM" is spelt out prominently above the lion's head. Today, it reads "Metro Goldwyn Mayer", but some are saying they remember it as "Metro Goldwyn Meyer".

There's a possible connection here with another Mandela Effect - the Oscar Mayer/Meyer one, just based on the wording alone.

Historical Events  Brands
Scott's Porage

The breakfast of real men

MMDE: Scott's Porridge Oats

Current: Scott's Porage Oats

The wholesome oat based meal from Scotland has been eaten since the middle ages, but it was only since 1914 that the distinctive Scott's band was launched, together with the iconic "fine figure of a man" shot putter. This was based on a real person, the legendary Highland Games athlete Jay Scott.

There's a problem, however, with the spelling. Many today are surprised to see the packet spelling it as "Porage", having been sure this must be wrong because they had always known it as "Porridge"

A Google image search will often draw a gasp from those affected, since it clearly shows many instances of it always being spelt "Porage".

Historical Events  Brands
Cup 'O Noodles

Cup O' Noodles or Cup Noodles?

MMDE: Cup O' Noodles

Current: Cup Noodles

Cup Noodles or Cup O' Noodles? They seem to have been with us forever, and are particularly well loved by busy students on a budget. Many swear the snack food from Nissin was called Cup O' Noodles, but only see it as Cup Noodles today. However, this one is different... :-)

Instant noodles were invented in 1958 by the guy who went on to found Nissin foods, Momofuku Ando, and in 1971 they were launched in the US.

However - and here's the twist - they really were called Cup O' Noodles in the US until 1993, when they became the plain Cup Noodles. This is an example of the pattern of a Mandela Effect being seen, in that there is little evidence today apart from in people's memories, yet is definitely not one.

Historical Events  Brands

What colors are the chevrons on the logo?

MMDE: Red above blue

Current: Blue above red

With it's roots going back to 1879, Chevron is one of the worlds largest companies. It's logo is very familiar the world over, but has it always been the way you remembered it?

Many are reporting the colors on the two chevron shapes have swapped over, that is, they remember the red one above the blue one rather than vice versa.

The Chevron we know today was created as a result of the federal government breaking up Standard Oil in 1911. One of the smaller parts, Standard Oil Co. (California), was using the Chevron name in the 1930's where it, and the logo branding, was adopted for the company moving forwards.

Historical Events  Brands
Marlboro Man

Hazardous to your health?

MMDE: Marlboro Man died of lung cancer in the 1990's

Current: Marlboro Man didn't smoke and died in 2019

Young folk today won't even be aware that there used to be plenty of advertisements for cigarettes.

These adverts have been banned for years now as a result of the overwhelming evidence of the damage they cause to health. However, when they were running, none were more famous than the Marlboro Man.

Played by Robert Norris, who was a friend of John Wayne, the campaign was conceived in 1954 and has been described as one of the most successful of all time. It featured a rugged lone cowboy with the slogan "Come to Marlboro Country".

Many remember Robert Norris dying of lung cancer in the 1990's, so it came as quite a shock to hear lived to the age of 90 when he died in 2019. Even more surprising - he never smoked a single cigarette in his life.